Campaign logos are a tricky business. About five minutes after the Trump/Pence logo was revealed, some wit on the Internet already had animated it doing something vaguely obscene, forcing a quick do-over by the campaign. In the meantime, Hillary Clinton was going upscale by replacing the “Grillary Clinton” barbecue aprons in her web store with T-shirts featuring Marc Jacobs’ optical 3-D portrait of the candidate.
Now, as the 2018 elections loom ever larger for the Democrats, the Democratic Congressional Campaign Committee is looking for help deciding which of its cool new designs should plaster Prius bumper stickers in blue state driveways.
That full DCCC email pic.twitter.com/hnpPvx2umX
— Zeke Miller (@ZekeJMiller) July 5, 2017
There’s no doubt the party is madly in love with the words “resist” and “persist,” but neither of those presents much of an agenda aside from opposing the GOP’s. And then there’s the sure winner — “I mean, have you see the other guys?” — which is a nice way to admit you have no bench. Not even progressives don’t seem thrilled with their options in the sticker department.
https://twitter.com/AdamSerwer/status/882674564316246016
Is there a designer in the house? https://t.co/mjh050Itpb
— Karen Wickre ☕️?? (@kvox) July 5, 2017
They're awful. And the second and third are embarrassing. If only a few Democrats worked in advertising. https://t.co/QjD3kmUsaP
— Howard Gensler (@DNTattle) July 5, 2017
after much deliberation I've decided these remind me of flyers for a women's Bible study group https://t.co/nwPOqZBU6C
— Sarah Jones (@onesarahjones) July 5, 2017
Those can't be real https://t.co/Mzahhurfkf
— Jesse Singal (@jessesingal) July 5, 2017
Yeah, these all range from lame to terrible. Yay Democrats. ????? https://t.co/aSx7vmDGKw
— Paul Fidalgo (@PaulFidalgo) July 5, 2017
Democrats can't even make persuasive stickers https://t.co/SS1TDy5Wqv
— Daniel José Camacho (@DanielJCamacho) July 5, 2017
There is nothing – from fonts to design to message – that isn't unappealing about this. https://t.co/OICqzW3F0x
— Elizabeth Picciuto (@epicciuto) July 5, 2017
1. Formal party sloganeering will have zero effect.
2. Should properly be judged as a list-building exercise.
3. Yeah they're godawful bad. https://t.co/K8UrShBWtC— Jonathan Bernstein (@jbview) July 5, 2017
graphic design friends can you please help a party out https://t.co/FPDB2PbYUT
— Tessa Miller (@TessaJeanMiller) July 5, 2017
https://twitter.com/SethAMandel/status/882677716130156546
Exactly. Fortunately, they’re pretty easy to fix without much effort:
#DCCCStickerIdeas pic.twitter.com/wpgU6smsCg
— Elliott Schwartz (@elliosch) July 5, 2017
#DCCCStickerIdeas pic.twitter.com/wpgU6smsCg
— Elliott Schwartz (@elliosch) July 5, 2017
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Related:
‘Pretty sure it's the Cuban flag’: Epic mock-alanche in progress over Hillary's new campaign logo http://t.co/gp63a6C6q0
— Twitchy Team (@TwitchyTeam) April 12, 2015
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